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Precision Outdoor Gear – The MSX ESSENTIALS [DNA]

The Back-Country Icon

A true European legend: With more than 986,000 units sold, the Back-Country Icon has earned a massive cult following. It all began with the original blueprint in May 2000. Since then, we’ve never stopped evolving. Uncompromising performance shorts paired with high-impact lifestyle design

Bicycle Packs

From rugged asphalt to the deep wilderness: Our Radically Seamless gear is the ultimate statement for your setup. 100% waterproof - 100% dustproof. High—impact design and zero compromises on durability. Longevity that is unquestionably sustainable

Bikepacking Packs

Bikepacking: Handlebar and Seat Packs with technical features that define performance. Creative Jet—Wing design with integrated flics. Precise, rock-solid, and wobble-free. Engineered for speed and dynamic handling. Built for more than just the high peaks

Art of Ride: The Color-Story

Every journey writes its own story—and every color captures a piece of the journey. Our new collection of waterproof bikepacking packs is more than just gear; it’s a statement. Inspired by the elements, we’ve curated colors that embody the spirit of adventure. Rugged enough for the storm, sleek enough for the city. Explore the designs that define your ride

Spare Parts & Updates

MSX Lifetime Support: Repair Over Replacement. Does your bag have a story to tell? We stock every single component as a replacement part—no matter how old your bag is. We provide a comprehensive supply of spare parts to get your bag back in top shape and ready for your next adventure

The Base Materials

The foundation consists of high-quality materials specifically engineered for each individual application. We utilize polyester, nylon, and Cordura fabrics featuring single- or double-sided coatings that ensure exceptionally high waterproof performance

The Seam Connections

Every fabric and every seam is strictly waterproof up to a 100,000 mm water column rating. This superior level of waterproofing is achieved through industrial-grade HF (High-Frequency) welding, also called RF (Radio-Frequency) welding of all material edges

The Reflectors

High-Visibility Safety Elements! Two symbols. One philosophy. It’s more than just reflective fabric. Inspired by Goethe’s Theory of Polarity and Simmel’s perspective in "The Stuff Dreams are Made Of," we have translated these profound concepts into real-world protection. Safety through visibility

The Roll-Top Closure

Thanks to the flexible roll-top design and its essential top-center closure, a wide range of options is at your fingertips. It reliably seals the product against dust and all-around splashing water. By simply rolling it down, the bag’s volume can be individually adjusted to perfectly fit your gear

The Integrated Lid-Closure

Peak performance meets refined design: While the proven roll-top closure ensures a completely waterproof seal, the additional lid closure creates a bold aesthetic statement. Serving as a visual anchor, it gives the bag a premium, sophisticated finish—elevating the functional pannier into a meticulously designed piece of high-end outdoor gear. Compression straps and side-release buckles guarantee rock-solid vertical stability

The Magnetic Fasteners

Magnet-Modultechnology featuring an integrated mechanical locking mechanism (by Fidlock) for a positive-fit interlock. This system makes the accidental release of the magnetic poles impossible. Engineered with rare—earth magnets, they provide maximum magnetic energy density and exceptional long-term durability

The Technical Deep Dives

MSX Technology—Visualized through detailed technical animations. A product is only as strong as its smallest component. That is why we prioritize a modular design architecture paired with intuitive handling. This is genuine product design—engineered for longevity and technical perfection
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